Can eating ice cream really save the honeybee?
May 8, 2008 |13:26 | Ice Cream Brands By : Team X
We've heard a lot about bees buzzing off in a mysterious fashion. Last year around 800,000 of the 2.4m hives in the US were wiped out by a strange disease and this year initial losses are reported to be even greater, with 1m beehive deaths.
Those nice people at Häagen-Dazs, the ice cream-making subsidy of General Mills, have come to the rescue of the beleaguered bee with a full-page ad in the latest New Yorker. It tells us the vital role the bees play in pollinating a third of all the food we eat - including the fruits in their ice creams - and it urges readers to visit a website to learn how they can help halt bees' demise.
It may not come as a surprise to learn that one of the ways Häagen-Dazs says you can help the bees is to buy more of its bee-dependent ice creams, including a new flavour appropriately called Vanilla Honey Bee. For each one sold, the company says it will make a donation to support honeybee pollination research programmes at two universities. (The two teams working to find out what is causing colony collapse disorder, and how to eradicate it, have already received their share of the $250,000 donation.)
Häagen-Dazs says the website will soon have a downloadable "lesson plan" to teach us about the problem. "Our goal is to raise awareness of the honeybee issue." In the meantime, keep eating the ice-cream.
Häagen-Dazs isn't the only company to hitch itself to the bee crisis. Burt's Bees, the natural-cosmetics company, has made a grant of an undisclosed sum to create the Honeybee Health Improvement Project, a research task force. It also launched a public service announcement last year that ran in cinemas in the US showing Jerry Seinfeld's Bee Movie. The audience was urged to visit the company's website to receive a free packet of wild-flower seeds to help create a bee-friendly environment. Nice idea, but it will take a bit more than pretty flowers to fight off the honeybee's adversaries, which include lethal viruses, a blood-sucking mite, fungal parasites and pesticides.

Authorities have seized and destroyed 10,700 kilograms of ice cream which was transported from Greece to Cyprus.
Cookerly just got two of his 11 stores back on line, reopening one on Main Street in Bexley after six weeks of remodeling and one on Broadway in Grove City that was closed for 14 months because of a fire. He and Jeff Curran, who owns four Cold Stone Creamery outlets in the area, are among those feeling the pinch of high prices for ice-cream ingredients. But they're loath to pass along those higher costs.
Mark Mallen, owner of the Boulder-based Glacier Homemade Ice Cream & Gelato company, recently inked a deal with Shanghai-based Barony Hotels & Resorts Worldwide, which plans to franchise the local scoop shop throughout China.
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When you're craving an ice-cream fix and a side order of nostalgia, Klavon's Ice Cream Parlor in the Strip District hits the spot. 











